How i sold over half a million books selfpublishing youtube. With a few key steps, an author can build a loyal following, get the word out about his or her work, and get. How to choose the right price for your self published book. How to get your selfpublished books into bookstores and. The title of this post should be credited because i have been asked how to market a self published book or how to promote a book, so many times. Self publishing success stories are all around us but its not often we get a glimpse into how, exactly, these authors manage to sell so many books on amazon. However, if you dont get the following nine marketing strategy basics right first, you could be wasting a lot of your time, energy and money. If something feels slimy or inauthentic, dont do it. Gain an impressive following on multiple platforms to boost your digital brand for you and your book.
The title of this post should be credited because i have been asked how to market a. Learn how to how to market a self published book with these basic tips for marketing your book to both existing and new audiences. Thats the reality of the publishing industry whether you get a publishing deal or you self publish. Shes sharing 11 powerful ways to market childrens books. How i sold 10,000 copies of my self published book when failure isnt an option how to find your readers an interview with fauzia burke, author of online marketing for busy authors. Marketing a book on amazon is a very specific task and can be different from general book marketing, since you have to play by amazons rules.
The publishing houses traditional marketing strategy consisted of wining and dining the key. Marketing selfpublished books explained in 9 basic steps. If you can develop a positive attitude about book promotion, people will pick up on it, and tune in immediately. Here are our recommended book marketing strategies and what you need for each. The single best marketing tactic that you can employ, by far, is to write and publish your next book. You should never let a bit of exposure trump your values. Begin drumming up interest in your book by engaging your audience. Some other ways to market suggested here may appear unnecessary. In this post, well discuss top digital marketing strategies to include in your book marketing plan. For a self published author, marketing the book can be more important than writing it. Dont be fooled by expensive self publishing packages that claim to distribute your book to thousands of outlets. Depending on your goals for your book, self publishing can get you more customers, free publicity, and establish you as an expert in your niche. How to list and sell your selfpublished book on amazon.
Five simple ways to promote your selfpublished book. After publishing your book, youll want to promote it to prospective readers. Here are five tips on how to promote your selfpublished book. Weve also provided the programs in the table below to help you. Incidentally, my books mainly self published have now sold over 950,000 copies worldwide, mainly because i have come up with 75 to 100 unique marketing techniques that 99 percent of authors and so called book marketing experts are. After all, some of you make a living from your book.
Here are five tips on how to promote your self published book. But without marketing your book, no one beyond your friends and family will read it. Having a quick overview of exactly what you can do and how much time and effort each will take can help you better plan for your book marketing plan. This is a vital step in the promotion and marketing of your book, andif done rightwill make the rest of the process infinitely easier. But these days anyone can market globally using just a computer and their time. Sometimes it helps to look at book marketing as what it really is a business. It is completely normal because you are trying to do something. A self published author can quickly get their print and ebook distributed to the most important online retailers by using just a couple services, all of which have no or very low upfront costs. Here are five tips for using the power of the pen to market your book, even as an unknown, self published author. Have a dream to publish a book but lack the time or knowhow. These are five mustdo steps on how to market a self published book. In the end, it boils down to positioning, but also other contributing factors include your experience as an author, your ability to tap into the emotions of your prospective readers, and market demand for your subject matter.
Publishing after writing a book is just the beginning. Kindle direct publishing is a free program that helps authors self publish their book as ebooks. It doesnt matter how your book gets published, you must market it. Cnet s david carnoy discusses the ins and outs of what its all about. Trade shows also give you the opportunity to meet buyers, distributors and others working in the publishing and bookselling fields who can offer advice as to how to get a self published book into bookstores. How to market your selfpublished book without a budget or. From building a website to embracing social media, from holding a contest to starting a blog, here are 10 ways you can build momentum, publicity, and attention as you promote your self published book.
My book is called eternal and is the first of a ya fantasy trilogy with an arthurian flavour. It also offers royalty programs for purchase of the books on kindle devices and kindle apps for ipad, iphone, ipod touch, pc, mac, blackberry, and androidbased devices. Everything i know about book marketing is now available in the amazon. But if you are publishing by yourself and wish to be read by as many among your target audience as possible, you will have to learn an additional skillhow to market your books. Marketing your book for selfpublishers and indie authors. If you would like to sell your self published book on amazon, youll need to know how to get it listed for sale on the website.
How to market selfpublished books in the digital world. No matter how you choose to publish your books, you can magnify your reach and sell more books. The way you market your book should be based on two things. Marketing if your book meets everything in the list above, it still wont sell if you dont market it. Even traditional publishers are reneging on their contractual obligations to market wellestablished authors books. The more specifically you can narrow down your audience to, say, romance. Book promotion how to promote your book without spending. How to publish a book and sell your first 1,000 copies. The story you are telling is why you wrote your book, how it can help others, and how the world will benefit from your book. For example if you wrote a book on dieting or healthy eating, tie it into such ideas as healthy holiday eating tips or eating healthy for the summer. In this free stepbystep guide, book buyer and book distribution expert amy collins shares the 8step process every self published author must go through to get your books selling on the shelves of bookstores and libraries across the us and internationally.
Be featured as a guest on top talkradio shows across the country. If theres one question that is eternal and ongoing in our author community, then its how to sell more books sales are always on our mind and wherever we are in the bestseller chart, we look a little enviously at those above us in this article, we have ideas and solutions for you 50 of them in fact which should be more than enough ways to promote your book. This is true of book publishing, and especially true of book marketing. One of the best things an author can do to market their book and generate publicity for it, particularly if it is self published, is to tie the book into something in the news. What does it take to promote your selfpublished book. Developing a promotional strategy webinar recording youtube.
To use kindle direct publishing, you must have the electronic rights to the book. Below are some key steps you need to take in order to learn how to market your book on amazon. Reviewers are looking for books they can write about, not books they can t. The best part of all these principles is that they work regardless of whether your books are self published or traditionally published. It will take effort but it doesnt have to cost you much and you might even enjoy it.
Once you lay down this foundation, you will have a great start. How to market a self published book steps be sure your book is good. You can promote your book yourself with email, websites, and other outreach. Theres a big difference between making your own book and marketing it. Prepare your book with a good cover and professional editing. How i sold over half a million books my self publishing story and my top tips for success i am so excited to be talking about this today, because i know a. Book marketing consultant tim grahl defines your platform as whatever plan and methods you use to connect with readers and sell books. There are hundreds of ways to market selfpublished books.
Here are five tips for using the power of the pen to market your book, even as an unknown, selfpublished author. Get exposure for you and your book in newspapers, magazines and blogs, both online and traditional. So i apologize to all those who have asked me these two. Hand out a business card for the book and your contact information.
There are hundreds of ways to market self published books. In fact, many of them counsel that you shouldnt even bother to begin doing any promotions until youve written and published at least three books. Shortterm gains that feel wrong seldom result in longterm growth as an author. How this selfpublished author sold 800,000 copies of her. How this self published author sold 800,000 copies of her books. There are two main methods for getting your book listed for sale on amazon, as well as a couple of ways to make your book more attractive to readers.
Marketing your self published book involves a lot of focused work, typically as much work as it took to write the book in the first place. And good news if you dont write childrens books, you can take these principles and strategies and apply them to your own genre and make them work for you. Many, if not most authors who self publish for the first time make mistakes. Use the search listing tools amazon gives you so readers can find your book. After all, us authors already have one of the best possible marketing tools at our disposal. Check out these tips and discover how to promote your book successfully. I will begin my advice on how to promote a selfpublished book with the three key. I wont, however, because it would end up being a very long list of credits. Find out who your book appeals to, get to know those people well, and be where they are, both online and off. Self publishing is on the rise and many people are bypassing the traditional route of seeking the affirmation of publication worthiness via commercial publishers and are. For a selfpublished author, marketing the book can be more important than writing it. What will motivate people to want the information in my book.
510 121 1383 1475 921 607 517 780 352 1485 800 957 181 1303 1032 731 1299 43 96 91 1170 783 37 1368 28 715 1552 188 150 1043 501 351 14 996 111 762 310 683 423